Black Veil Brides (The Legacy) - Music Video Analysis

Music Video Analysis – Black Veil Bride – The Legacy

James Vlahos

Narrative – There is no real narrative within the music video precisely because music videos don't have to always follow the lyrics because you hearing the lyrics should create it's own images or just be heard.

Look like stars and unique – recognisable

• Make up shows they aren't camera shy and don't care what others think
• music keeps up with the speed of video

Performance – Within the first second to the last second the music video is completely full of awesome perfomance which can keep the audience entertained whilst listening too the music and getting enjoyment from watching the lively music video. This works extremely well because when performing live you don't have the same stuff as you would on the music video if it was more of a narrative video.

Shot types, distances + effects they give – There is a massive variety of shots at different distances varying from extreme close ups to birds eye view of individuals and the whole band. There is lots of medium close ups showing the members performing and their facial expressions with their unique sense of fashion and make-up, The distances changes with pace of music to give an excited lively effect keeping the viewers watching. A few examples of close ups of members of the band is from the very beginning where it's only just begun, you get a few very close shots of the lead singers facial expression as he walks forwards and throughout the whole video he's not shy of going close to the camera himself. There are also a very massive amount of different type of shots however there is never any zooming, it is purely the camera moving around. The effects this gives is a very clear high definition shot/image which gives the viewer a clear look.

Camera Movement – Camera movement plays a major part within this music video as if you watch the video carefully in each and every cut there camera is always constantly moving around and never stays still. There are fast movements going in and out and there are slow and fast movements of the camera moving upwards and downwards giving a powerful portrayal to the members of the band it is showing at the time. Camera Movement I believe is done very professionally and doesn't have any errors in my assumption and you can tell the video was planned out very carefully.

Camera/Shot Types effect on Performance and lyrics - When it's instrumental there is a lot of shots of the band playing the guitar/drums and the singer just messing around as he likes too do. Creating a exciting effect, However when the lead singer begins to sing at the beginning the camera becomes more concentrated on him but also showing the other individuals with quick cuts too, It also likes to switch between normal sunny day too dark rainy day with fire around to keep the entertainment and excitement even though the location really hasn't changed. The way the performance and camera and shot types effect the lyrics is because the singer always has a very cheeky look on him, kinda like he's eye raping the camera with his unique crazy look. When the nice calm “Ohh” Begins to play the camera quickly shows as much as possible of every aspect of what's happening and to keep it all recognisable. However their not always fussy on making it always completely quick and will allow 4-6 seconds on one clip which may not be considered along time but it is for some music videos. The thing that works mostly for this music video is how the music relates too the entertainment you can see them having, which kind of makes it a lot more happier and exciting to watch for some. As it gets closer to the end it begins to turn a bit more hectic and they begin to throw things and smash car windows showing personalty of not having a care, but are not harming anyone in the process as it's a abandon car in a place where it's most likely to get crushed.